Get paid to YouTube: Bad news for Revver
It was only a matter of time: Chad Hurley, YouTube CEO, has announced that they are going to take a step in the direction of sharing revenue with users of the service.
This is clearly bad news for Revver, and to a lesser degree Metacafe, who have built their following on the fact that users take a slice of the ad revenue.
The BBC have mentioned that the ads might be in the form of "pre roll ads" i.e. shown before the video. If this is the case it would be a bad move for YouTube. I know it's only "3 seconds before a video starts" but it's still very annoying and I think it would have users 'switching off' - Pete @ Mashable seems to agree.
How this will work affect Revver we will have to see.
It was only a matter of time: Chad Hurley, YouTube CEO, has announced that they are going to take a step in the direction of sharing revenue with users of the service.
This is clearly bad news for Revver, and to a lesser degree Metacafe, who have built their following on the fact that users take a slice of the ad revenue.
The BBC have mentioned that the ads might be in the form of "pre roll ads" i.e. shown before the video. If this is the case it would be a bad move for YouTube. I know it's only "3 seconds before a video starts" but it's still very annoying and I think it would have users 'switching off' - Pete @ Mashable seems to agree.
How this will work affect Revver we will have to see.


January 29th, 2007 at 5:01 am
I'm definitely not into the pre-roll ad thing. It's annoying and actually makes me intentionally ignore whatever is being advertised because I just want to watch a video, not an ad.
I wonder why they don't just put a static ad on the video before you click it to play? Most of the videos don't start playing until the user takes an action.